Social Media Breakfast #66 with WCG

On Friday, May 9th, 2014 St. Catherine University hosted the 66th Social Media Breakfast (SMBMSP), a monthly educational event where like-minded people in the Twin Cities get together to learn and share their ideas about social media, marketing, and business. Coffee and a light breakfast are always provided including their signature side of bacon. This … More Social Media Breakfast #66 with WCG

Scam? No….

Microsoft Office, flower delivery, tips for people with A.D.H.D., evening dresses, sexy swimwear…In that exact order. These are the Facebook ads I see when I pull up my home screen. I sat for a second trying to figure WHY exactly this seemingly random list of items were listed. Besides the sexy swimwear, I could pin-point … More Scam? No….

Little, Yellow, Different.

“PARTY ON, WAYNE.”  “PARTY ON, GARTH.” Please raise your hand if you instantly knew where those phrases began.  The 1992 film, Wayne’s World, is a spin-off from NBC’s sketch comedy, Saturday Night Live. The rock music lovers broadcast from on public-access television in Aurora, Illinois out of the basement of Wayne’s mom’s house. The comedy film … More Little, Yellow, Different.

Pass the Soap

    Dial is the world’s first antibacterial soap which was developed by a meat-packing company, Armour and Company, in 1948. Today’s advertisements have morphed from the claim of “removing bacteria that CAUSE perspiration odor,” to helping women “embrace their inner beauty.”  Their earlier advertisements would not fly today with the unscientific claims they make since … More Pass the Soap

This Ad Will Rev You Up!

For those of you who live in a cave, Audi is a German auto manufacturer which is a subsidiary of Volkswagen Group, another German automaker. Audi focuses mainly on performance and driver experience. “When you’re driving an R8 you can almost convince yourself that you are doing a public service.” claims Nick Jaynes, Automotive Editor for Digital Trends. I … More This Ad Will Rev You Up!

Creative Marketing Strategies of the Minnesota Twins

Photo: 2010 Hopkins Raspberry Festival Royal Court at the Minnesota Twins game. The seasonal sport of baseball leaves no wiggle room for the Minnesota Twins baseball team in the arena of marketing. With 81 home games for fans to attend, they have to make the most out of every marketing second. According to Bloomberg Newsweek, … More Creative Marketing Strategies of the Minnesota Twins